DANONE SPECIALIZED NUTRITION (THAILAND) CO., LTD.
Connection Manager
Bang Rak, Bangkok
Posted : 29 Sep 2024
Job ticket number: 3781432400027
Job description
- Lead customer acquisition strategy & execution for 4 brand business units across all digital properties & channels; driving relevant traffic & cost-efficiency through precise targeting, right channel investment & buying model to achieve conversion & business goals.
- Own the performance of SEO/SEM for Danone Thailand.
- Tracking, reporting, analyzing and optimizing performances and the effectiveness of campaigns with KPI-focused.
- Perform and execute keyword research, collecting and analyzing data, identifying trends.
- Work with brand teams to define strategic tactics on search marketing.
- Work with the content specialist on the development of ad copy for SEM.
- Work closely with agency to provide regular SEO analysis and recommendations for website content and on-site optimization.
- Provide detailed report on SEM and SEO effectiveness to drive decisions and resource investments based on the data.
- Stay up to date on the latest search engine updates and be able to recommend new opportunities and industry changes.
- Monitor competitor activities.
- Manage A&P budget for SEM and optimize search marketing efficiency.
Qualifications
- Possess Degree in Marketing, Mass Communications or an equivalent.
- At least 5 years of strategic and functional experience across customer journey mapping and profiling, CX, targeted marketing & segmentation, SEM/ SEO.
- Solid experience and understanding of performance marketing.
- Good interpersonal skills with strong commercial mindset.
- Excellent execution capability and result orientated.
Benefits
- Bonus (on the ceiling)
- annual salary
- What kind of work operations and work here (some positions)
- value at time (some location)
- Telephone charges (some locations)
- Provident Fund
- Petrol (some positions)
- Long service award
- life insurance
- health insurance
Must have
Communication
Interpersonal skills
Leadership
Company details
"Danone is a world leading food company built on three business lines; Specialized Nutrition, Waters and Fresh Dairy Products. Danone’s mission is bringing health through food to as many people as possible and we want to invite people to join the movement for a healthier world. We recognize the power people have to impact the world through their daily choices. Each time we eat and drink, we vote for the world we want to live in. We believe a healthy body needs healthy food. And healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies
Danone is committed to create and live an inclusive & diverse environment, which will drive our growth as a business, as teams, as members of communities & as individuals. Valuing diversity is recognizing and respecting human differences and similarities. Our aim is to ensure that all employees and applicants are given equal opportunity and that our organization is representative of our consumers and society
We commit to foster an inclusive working environment where we celebrate all types of diversity, both visible and invisible, which includes age, race, gender, nationality, disability, background, education, religion, beliefs, thinking style, perspectives and sexual orientation
We believe that our differences will make the difference"
Location
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