Merck Limited

Commercial Marketing Manager

Bangkok

Posted : 29 Sep 2024

Job ticket number: 3787222400007

Job description

  • Set priorities, develop strategy, define SLS commercial business goals,
  • Establish sales targets and business objectives for the team with consideration given to Thailand Commercial business goals, New product introduction targets and in alignment with overall SLS Strategy.
  • To ensure reach or exceed quarterly and yearly sales targets
  • Drive profitable growth, while managing top-line expectations and price realization
  • Foster an environment of high impact culture
  • Lead and develop sales specialist leaders; Coach and provide regular feedback
  • Ensure that Marketing and Field Marketing programs within the region are aligned to and support sales strategy and business goals
  • Drive collaboration among commercial organization to ensure alignment with segment teams and regional/marketing.
  • Collaborate to develop an effective and efficient country marketing strategy.
  • Build capabilities to measure impact of marketing activities to improve strategic planning and tactical execution/optimization.
  • Responsible for executive communication (data analysis, building presentation materials, scenario planning, etc.) with respect to marketing performance.
  • Lead digital marketing initiatives by developing digital marketing plans based on business requirements and oversee the digital marketing campaign budget.
  • Manage conception, development and implementation of country marketing plan, digital marketing and promotional programs.
  • Drive marketing projects in collaboration with the cross-functional teams to develop integrated solutions and key application studies as well as external strategic collaborations.
  • Research competitors, market pricing and industry trends through communication with Sales, Customers and Dealers.
  • Plan, build, and maintain engaging experiences by leveraging the latest digital solutions, including web, SEO/SEM, email, social media and display advertising
  • Maintaining our social media presence across all digital channels
  • Provide leadership and strategic vision to the assigned business unit to meet business goals and objectives.
  • Manage, Coach and motivate team to develop their skills to ensure that a high professional standard is achieved and monthly sales target and KPI target are met

Qualifications

  • Bachelor’s degree or higher in Biochemistry, Biotechnology, Microbiology, Chemistry or related majors.
  • Good understanding on laboratory market, chemical market, life science & territory management.
  • Experience at senior management level in sales/marketing function
  • Excellent communication in English both written and spoken

Benefits

  • Health insurance
  • Life insurance
  • Performance bonuses
  • Rights to reimburse dental expenses
  • Work 5 days a week.
  • Work from home

Must have

Communication

Marketing communication

English

Company details

"Merck Ltd. celebrated 30th anniversary in Thailand after it had been established in 1991 as a joint-venture between Merck KGaA, Germany and B. Grimm (Thailand). As one of the leading company conducting business in Healthcare, Life Science, and Performance Materials, we contribute products and services not only to meet the needs and satisfaction of customers in pharmaceutical, scientific, and chemical industries, but also make the great things happened for lives. Apart from head office located in business area at the central of Bangkok, we have a Chemicals Distribution Center (CDC) at Bangpoo Industrial Estate, where is approximately 38 km. from Bangkok. This warehouse facilitates storing a sufficient local stock of chemical products in order to meet high availability, delivery and service standards."

Location


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